Revolutionizing Advertising Compliance using Pega Workflow Automation

The Challenge

A prominent insurance provider faced a persistent challenge in managing its agent advertising content. With a large network of field agents distributed across the country, ensuring that all advertising materials followed legal and regulatory criteria was

1. Unapproved Advertising Content: Some field agents were using unapproved and non-compliant advertising content, exposing the organization to legal and regulatory risks.

2. Lack of Centralized Control: The absence of a centralized system made it challenging to track, review, and approve advertising requests efficiently.

3. Data Integrity and Compliance: Compliance and data integrity were paramount concerns, particularly in retaining advertising content as required by regulations.

The Solution

Recognizing the pressing need for a comprehensive solution, the insurance provider turned to IQZ Systems for help. IQZ leveraged the power of Pega Workflow automation to create a game-changing solution that addressed the organization's challenges head-on:

• Streamlined Request Management: The Pega Workflow automation allowed field agents to submit advertising material requests effortlessly, whether it was for print, web, or media. This centralized system simplified the entire process.

• Legal Team Empowerment: The legal team was equipped with the tools needed to review each request thoroughly. They could approve, suggest corrections, or reject requests, ensuring strict compliance with regulations.

• Real-time Visibility: Field agents gained real-time visibility into the status of their advertising requests. This transparency empowered them to make immediate corrections, if necessary, expediting the approval process.

• WORM Storage Integration: A direct integration with a Write Once, Read Many (WORM) storage system ensured that all approved advertising content was securely stored, immutable, and compliant with data retention regulations.

• Auditor Portal: An auditor portal was seamlessly integrated into the solution, allowing auditors to review old requests and approved content. This feature enhanced transparency and facilitated compliance during audits.

The Results

The IQZ Pega Workflow automation solution yielded remarkable results for the insurance provider:

• Enhanced Compliance: The organization significantly reduced the risk of non-compliant advertising content, safeguarding itself against legal and regulatory challenges.

• Efficiency Gains: Automation streamlined the request and approval process, reducing manual effort and accelerating the time-to-market for advertising materials.

• Data Integrity: Integration with WORM storage ensures data integrity and compliance with data retention regulations, eliminating the risk of data tampering.

• Scalability: The solution could easily adapt to the company's growing needs, accommodating a higher volume of advertising material requests and audits.

Conclusion

IQZ System’s Pega Workflow automation solution revolutionized agent advertising compliance for the insurance provider. By centralizing control, enhancing transparency, and ensuring data integrity, the organization not only mitigated compliance risks but also optimized its advertising processes.